How do you help a local, family-owned brand cut through the fat of the beef jerky industry?
How do you help a local, family-owned brand cut through the fat of the beef jerky industry?Partnering with a nationally recognized jerky brand to keep them on the cutting edge of the food and adventure industries.


When Old Trapper began 50 years ago, it was the best kept secret in the Pacific Northwest. But a secret that delicious was bound to get out and they’ve now grown into the national market as a leader in the beef jerky business. Over the last few years, they’ve partnered with us to continue to grow the quality of their marketing in the digital space.


For a product based company like Old Trapper, website is king. We’ve therefore strategically focused on making their website an engaging experience. We seek to drive audience growth through thoughtful design, collaborative digital activations, and tactical SEO strategy. Together, our teams navigate marketing priorities, explore key brand partnerships, and work to ensure that the integrity of the Old Trapper brand is consistent everywhere it shows up.

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About Old Trapper

Old Trapper seasons lean cuts of real steak, adds brown sugar for just the right hint of sweetness, and smokes them to perfection using real wood in their smokehouses. The result is tender, never tough jerky that will be the best you’ve ever tasted.


Creative StrategyMarketing StrategyWeb DesignWeb Development


Alan HwangMiranda CabralAshlan TaylorEvan BancroftEric Lemiere

Strategy Case Studies

Emotional WellbeingA team augmentation partnership to scale at the right pace.